AMD embedded R Series APUs power Samsung digital signage systems

     AMD announced that AMD Embedded R Series Accelerated Processors (APUs), formerly codenamed "Bald Eagle," now support the latest in-box (SBB) digital media players from Samsung Electronics Co. With high performance, low power consumption and extensive connectivity, Samsung's latest product, the SBB-B64DV4, is tailored for demanding digital signage applications, transforming the Samsung Smart signage system into an all-encompassing digital tool for a wide range of business needs.

     Samsung SBB digital signage media player is equipped with AMD embedded R-Series APU, which combines energy saving and compact form factor into one, achieves high-definition graphics performance, supports multi-channel video streaming, and can support up to two monitors simultaneously.

     "Digital signage is a very important vertical for AMD's embedded business," said Scott Aylor, AMD's global vice president and general manager of Embedded Solutions. AMD Embedded R-Series APUs enable digital signage vendors to achieve high levels of computing and graphics performance with a low-power envelope design. "AMD embedded solutions help Samsung designers achieve extreme product form factors and lower system costs, while also meeting the needs of different digital signage users with rich multimedia capabilities."

     The AMD Embedded RX-425BB APU combines a high-performance x86CPU with a stand-alone graphics card-grade AMD Radeon™ R6 graphics processor (GPU) for optimal thermal performance with low power consumption and energy savings. In addition, the processor features AMD's latest next-generation Graphics architecture (GCN) designed for advanced graphics applications and parallel processing capabilities.